Collibra AI vs PTC Vuforia AI

Enterprise licensing. No public pricing. Annual contracts. Contact for pricing.

Enterprise licensing within PTC's suite. No public pricing. 30-day trial for Vuforia Studio.

Collibra accesses data asset metadata and classification (not row-level data). Governance policies and lineage metadata processed under Collibra's enterprise data handling agreements.

Industrial operational data and AR content processed on customer or PTC cloud infrastructure. Review data handling for OT/IT integration security requirements.

• ✓Strongest data governance and policy management capability in the data catalog market
• ✓600+ regulated industry customers including major banks validate at highest compliance requirements
• ✓GDPR, CCPA, and healthcare compliance tooling meets regulatory requirements that modern catalogs don't fully address
• ✓Collibra Protect access governance integrates data access control with catalog and lineage

• ✓Industrial AR expertise with decade-long PTC investment produces domain-specific capability general AR tools lack
• ✓ThingWorx IoT integration connects live sensor data to AR overlays for context-aware field guidance
• ✓Expert Capture preserves institutional knowledge from experienced technicians before retirement
• ✓AI defect detection integrates quality inspection with AR-guided assembly on the production line

• ✕Enterprise complexity requires significant data governance programme investment and organisational change
• ✕More compliance-focused than discoverability-focused — modern data teams may find it heavier than needed
• ✕Pricing appropriate only for large enterprises with dedicated data governance functions

• ✕Enterprise complexity requires significant implementation investment in AR content authoring
• ✕Smart glasses hardware (HoloLens) adds significant cost beyond software for hands-free deployment
• ✕ROI measurement requires connecting AR deployment to measurable maintenance time and quality improvements