KnowBe4 AI
KnowBe4 / knowbe4.com
AI-powered security awareness training and phishing simulation platform providing AI-personalised training, simulated phishing campaigns, and human risk management for employee cybersecurity education.
Pricing
Free
Free plan
No
Category
Developer Tools
Platforms
3
Free plan
No
API access
No
Open source
No
Platforms
3
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What is KnowBe4 AI?
KnowBe4 is the world's largest security awareness training and phishing simulation platform — providing employee cybersecurity education, simulated phishing attacks, and human risk management for organisations reducing the human element in security incidents. AIDA (Artificial Intelligence Driven Agent) is KnowBe4's AI capability — personalising training content recommendations and simulated phishing email selection based on each employee's historical performance, role, and risk profile. The AI personalisation ensures employees most susceptible to phishing receive more frequent and targeted training rather than everyone completing the same generic annual security awareness curriculum. PhishER is KnowBe4's AI-powered email security tool — prioritising, classifying, and responding to reported phishing emails using ML to identify genuine threats from the volume of employee-reported suspicious emails. Simulated Phishing creates realistic fake phishing emails — testing employee awareness by sending phishing simulations that measure click rates and credential submission rates. Security Coach provides just-in-time training after security policy violations — delivering targeted micro-learning when employees make risky security decisions. Virtual Risk Officer analyses human risk across the organisation — identifying the highest-risk employees and departments for targeted training investment. Content Library provides 1,000+ training modules — short videos, games, and assessments covering phishing, ransomware, social engineering, and compliance topics. With 65,000+ customers globally, KnowBe4 validates as the most widely deployed security awareness training platform.
How KnowBe4 AI works
KnowBe4 AI runs as ml platform software built around text and video workflows. Users typically start with a prompt, upload, or connected data source, and the underlying model handles the heavy lifting before returning a result you can refine or export. It's available on web, lms integrations, and api.
Watch KnowBe4 AI in action
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What makes it worth shortlisting
The capabilities that matter most for teams evaluating KnowBe4 AI.
AIDA
AI personalisation matching training content and phishing simulations to individual employee risk profiles — more effective than generic security awareness for all employees.
PhishER
AI phishing email triage reducing manual classification of employee-reported suspicious emails — security team efficiency for high-volume phishing report processing.
Virtual Risk Officer
Human risk analytics across the organisation identifying highest-risk employees and departments — targeted training investment for maximum security impact.
Best use cases
Who should use it
Pros
- 65,000+ customers validate KnowBe4 as the most widely deployed security awareness training platform
- AIDA AI personalises training to individual employee risk profiles — more effective than generic annual training for all employees
- PhishER AI-powered email triage reduces manual security team effort classifying reported suspicious emails
- Virtual Risk Officer provides human risk analytics across the organisation for targeted training investment
Cons
- Annual subscription pricing required — no public per-seat pricing transparency
- Competing with Proofpoint Security Awareness (rank 915) and Mimecast Awareness Training for security training
- Some employees experience phishing simulation fatigue — evaluate engagement strategies for long-term programmes
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Is it worth the price?
Annual subscription. Custom pricing based on seats. Publicly traded (KNBE). Demo available.
Model
Subscription
Starting price
Free
Free trial
Yes
Tools like KnowBe4 AI
Proofpoint Security Awareness (rank 915) provides competing security awareness with email security integration. Mimecast (rank 916) provides awareness training with email security. Cofense provides phishing simulation.
KnowBe4 AI vs Hugging Face
A side-by-side look at the closest alternative in this category.
Technical & deployment info
Key facts about model providers, platforms, and team support.
Model Provider
KnowBe4
Platforms
Web, LMS integrations, API
Deployment
SaaS
Integrations
Active Directory, Okta, Microsoft 365, LMS platforms, API
Team Collaboration
No
Launch Year
2023
Security & privacy
Compliance signals and data-handling notes as reported by the vendor.
SOC 2 Type II. ISO 27001. GDPR compliant. Enterprise data handling agreements.
Employee training and phishing simulation data processed on KnowBe4 cloud. Individual risk scores based on simulation performance and training completion.
What users are saying
Verified reviews from signed-in users, stored in the backend and averaged into this tool's rating.
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Common questions about KnowBe4 AI
Editorial Verdict
Should you use KnowBe4 AI?
KnowBe4 is the most widely deployed AI security awareness training platform for organisations wanting AI-personalised phishing simulation, human risk management, and comprehensive security education.
Last verified July 24, 2026.


